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Feature Creative Director 2025 Stash Media

Samsonite Takes a Beating

Client

Samsonite

Role

Creative Director

Year

2025

Featured On

Stash Media

A four-film CG campaign for Samsonite, showcasing the durability and engineering of four of the brand's products: Aerotrac, Curv, Freeze, and Impact. Built in Houdini at macro level, the films dramatize the manufacturing process with heavy CG detailing and dynamic lighting.

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Aerotrac

Hero Film

Curv

Freeze

Impact

Credits

Creative Directors

Kushal Bhor, Harsh Sharma

Directors

Vidya Sharma, Rajesh Thomas (Rocketscience Lab)

Agency

Lowe Lintas

Production Company

Karmman Line

Animation Studio

Kulfi Collective

Music

Kenny & Raxit

Best Animated Commercial Projects

Next Award

Best Animated Commercial Projects